Caleb Harris
Travis Kelce was already one of the most popular players in the world NFL before he started dating Taylor Swift, but now that he has the full support of every Swiftie around the world, his popularity has skyrocketed over the past year, and if you need proof, just check out how much royalty money he’s raked in over the past year. . season.
According to the NFLPA’s latest royalty numbers (via Cllct.com), Kelce raised a total of $2.43 million in royalties for the period covering the 2023 season (March 1, 2023 to February 29, 2024). Not only was Kelce the highest-paid non-quarterback, but he also ranked fourth overall on the list, ahead of several high-profile players, including Joe Burrow and Dak Prescott.
If you’re wondering how much of an impact Swift had, it’s safe to say that Kelce’s relationship with the pop star definitely helped. During the 2022 season, Kelce only raised $875,000 in royaltiesmeaning their total has increased by almost 180% in 2023.
The Chiefs had two players ranked in the top five, with Kelce at four and Patrick Mahomes at the top. Kelce’s brother, Jason, was the only offensive lineman to crack the top 25. The former Eagles center earned $1.06 million in royalties last season, ranking 22nd overall. That number is nearly nine times greater than the $120,719 Jason Kelce raised during the 2022 season.
The two brothers hosted an extremely popular podcast together, which likely also helped boost their numbers.
Here’s a look at the 10 biggest earners for the 2023 season (via Cllct.com):
1.Patrick Mahomes: US$3.63 million
2. Jalen hurts: US$2.69 million
3. Josh Allen: US$2.55 million
4. Travis Kelce: US$2.43 million
5. Trevor Lawrence: US$2.35 million
6. Micah Parsons: US$2.18 million
7. Peyton Manning: US$2.09 million
8. Dak Prescott: US$2.03 million
9. Joe Burrow: US$1.90 million
10.Rob Gronkowski: US$1.89 million
Not only did the Chiefs have two players in the top 10, but so did the Dallas Cowboys. Although they didn’t go to a Super Bowl In nearly 30 years, America’s Team’s popularity never seems to wane, with Dak Prescott and Micah Parsons in the top 10.
In what may have been the biggest surprise, there were also two retired players on the list, with Peyton Manning and Rob Gronkowski both ranked in the top 10.
Manning hasn’t played in the NFL in nearly 10 years, but he still makes more money than almost every other player when it comes to royalties. At this point, Manning could probably live off his royalties alone.
Royalty numbers come from the NFL Players Association and only take into account endorsements licensed by the NFLPA, such as T-shirts, video games and trading cards (Mahomes has made millions more doing endorsements for companies like Coors Light, Subway and State Farm, but those are not included in the total, as these companies do not sell NFLPA-licensed merchandise).
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